Inside Out
Loam has both interiors and exteriors covered with its four key furniture brands.
In partnership with LOAM • Words ELIZABETH CLARKE
IMAGES LEFT TO RIGHT: Muuto 70/70 Outdoor Table and Fiber Outdoor Armchair and TIDE Design Maru sofas and Mona coffee table.
Investing in high-quality, beautifully crafted furniture ensures that your home's spaces will not only endure over time but also maintain a chic and timeless appeal. Loam, Perth's mecca for high-quality, artisan-crafted indoor and outdoor furnishings, has its finger on the pulse when it comes to the very best local and international brands. Here are four to consider when next furnishing your favourite spaces.
Muuto
If you haven’t heard of Muuto, you’ve probably seen its products; a charming set of wooden hanging dots on a wall, or a luminous cloud-shaped paper lamp floating above a table. Muuto designs are simple yet beautifully crafted, functional and timeless – with a unique twist. Founded in 2006 by Kristian Byrge and Peter Bonnen, the name "Muuto" comes from the Finnish word "muutos", meaning "new perspective". This concept captures what the brand aims for: a genuine yet progressive take on Scandinavian style, crafted with innovative materials, techniques, and bold creative thinking.
Muuto is admired for its enduring aesthetics, functionality and honest craftsmanship. The company has expanded from accessories to lighting and furniture. Loam introduced Muuto to its stable of brands for its thoughtfully considered designs, usefulness, and blend of mid-century modern and contemporary styles.
Collaboration is at the heart of Muuto. The brand partners with designers who embrace the essence of Scandinavian design while exploring new, forward-thinking approaches. Notable collaborations include a line of luxurious cushions and throws with the sustainable brand Aiayu, industrial-inspired lighting designed by Toronto-based Jamie Wolfond, and fresh takes on classic 1960s Scandinavian sofas created by Norwegian design duo Anderssen & Voll. Each partnership brings a contemporary perspective to reimagining the old in innovative ways.
IMAGE: The Oslo lounge chair by Norwegian design duo Anderssen & Voll for Muuto is a contemporary take on the upholstered dining chair, drawing on traditional Japanese architecture. The Outline Sofa channels sofa designs of the 1960s with its chic, elegant form and deeply comfortable seat, and the Echo Pouf imbues a subtle, playful feel to the space. All is by Muuto at Loam.
Made by Morgen
Woodworker Nick McDonald, from Made by Morgen, crafts refined and conscious furniture in his Adelaide workshop, drawing inspiration from mid-century Scandinavian design. After honing his skills in a shed on his family’s cattle farm, Nick has become renowned for his exceptional craftsmanship. His work showcases traditional Danish cord weaving and artisanal techniques utilising sustainable timbers and premium materials.
His exclusive range, new to Loam, features a variety of beautifully designed pieces, including beds, tables, seating and storage solutions. Each item reflects a harmonious blend of functionality and aesthetic appeal, embodying a refined sensibility that enhances any space.
IMAGE: The Simple Bed by Made by Morgen is gently crafted using Solid American Oak and features a bedhead composed of woven cord.
Cane-line
Teak, rattan and cane furniture have long been linked to the carefree spirit of summer living, infusing everyday spaces with a relaxed holiday atmosphere. Cane-line, a Danish design company, has used these materials in a more robust weatherproof form for 30 years, crafting both linear and sculptural pieces that make summer living elegant and comfortable.
Collaborating with renowned Scandinavian designers such as MDD's Johannes Foersom and Peter Hiort-Lorenzen, Cane-line’s sofas, chairs, tables and other furniture pieces are lightweight, functional and simplistic. They feature strong frames, UV-resistant materials, and quick-drying cushions. The use of Cane-line Soft Rope and Cane-line Weave® lends a classic outdoor furniture feel, ensuring pieces won’t fade in colour and can be left outdoors year-round. Teak is chosen for its extraordinary durability and ability to withstand extreme weather conditions while maintaining its beautiful appearance.
Choose from luxurious seating styles at Loam, such as the classic Diamond lounge chair, woven in Cane-line Soft Rope, or the Vibe chair, available in Cane-line Natté or Cane-line Wove. The Hive chair features a cane-look design with a transparent wicker pattern and can be suspended by rope or placed on a solid base made of teak or aluminium. Its cushions are crafted with a QuickDry & Airflow system, enabing them to dry completely within one hour after a downpour.
IMAGE: The Capture modular lounge by Cane-line Design offers a beautifully relaxed aesthetic and can be arranged to suit your space and lifestyle. It features weather-resistant Cane-line AirTouch fabric, equipped with the QuickDry & Airflow system, ensuring the sofa dries within one hour after a rain shower. With its curvy and voluminous design, it provides an inviting touch to your outdoor space.
TIDE Design
After deciding that a desk job wasn’t for him, George Harper, founder of TIDE Design, completed a Diploma in Furniture Design at Melbourne's Box Hill Institute. While studying, he spent his weekends and evenings working in a small backyard shed, developing ideas and producing chopping boards to sell at local markets. This led to the establishment of TIDE Design, which is coveted for its handcrafted furniture. George’s work is noted for its simplicity, attention to detail, high-quality design and, most importantly, uniqueness. He uses materials such as American and Tasmanian Oaks, American Walnut, Tasmanian Blackwood and American Rock Maple.
All TIDE products are designed and crafted in its Melbourne workshop, and each piece is made to order. This allows for flexibility in adapting designs to meet specific customer requirements. Because nothing is more luxurious than bespoke.
IMAGE: TIDE Design’s Sala range includes a dining table, bench, and stool featuring smooth, sculptural shapes and flowing lines with a solid stance.
Beautiful pieces crafted for a modern lifestyle.
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